IT NonStop 2017 — UX Night — Kyiv
November 25, 2017
Speakers

Olga Pavlova
Co-owner of design bureau Sobaka Pavlova, Russia
Specialization – workplace interfaces. Areas of professional interests: project and product management, design automation, data journalism, digital business transformation.

Victor Udintsov
Lead Designer at DataArt, Ukraine
Has been working in the IT industry for more than 8 years. Mentor and leader of DataArt’s Kiev design studio.

Vitaly Friedman
Co-founder and editor-in-chief of Smashing Magazine, Lithuania
After working as a freelance designer and developer for 6 years, Vitaly co-founded Smashing Magazine, a leading online magazine dedicated to design and web development. Author, co-author and editor of all Smashing books.

Max Tkachuk
Design Engineer in Form.com, founder of “Trendkill Designer”, Ukraine
Was trained in London (Nielsen Norman Group) by Bruce "Tog" Tognazzini (Apple, WebMD, Sun Microsystems). Frog design, eBay, WARGAMING.NET, Havas Kyiv are among his clients.

Nuri Gülver
First creative director of PornHub, Turkey
Education: Istanbul Technical University, Miami Ad School and Istanbul Bilgi University. In June 2014 Nuri took first place in the Creative Director Challenge and became the first Global Creative Director of Pornhub at the age of 26. Developed the NU&RI Creativity Theory.

Yuri Granovsky
Co-founder, UX-designer in "Agenti Zmin", Ukraine
Manages projects in "Agenti Zmin", curates the "UX. Human-Centered Design" and "Urban Design" courses at the “Projector school”. Has been a leading specialist of “Usabilitylab Ukraine”.
Want to become a speaker?
We offer reimbursement for travel and accommodation, lunch and coffee breaks, IT Nonstop conference souvenirs.
Program
Doors open, registration and welcome coffee
Usage of the interface concept in storytelling [RU]
Olga Pavlova
We know that it is difficult and exciting to create good interfaces.
They require a variety of skills, i.e. design, management, technology, text, and analytical.
There are dozens of tools and hundreds of nuances, and you need to know everything about them like the back of your hand.
But sometimes, for some reason, it turns out that even excellent specialists with rich experience can produce a very mediocre result.
Often this is due to the difficulty of finding a basic structure for the interface and with the development of its concept.
I'll show an approach to finding the interface concept through storytelling which is simple to describe but complex to implement.
This will not be a set of life hacks and easy to apply practices, rather a demonstration of viewpoint that allows you to quickly pass through the most painful stage of creating an interface.
Minimalistic UI design [RU]
Maxim Tkachuk
Minimalistic design: where did it come from, its status these days, and what is the future of it? We’ll get acquainted with functional design as the core of minimalism, as well as the role of style in creating minimalistic products.
Coffee break
Design research [RU]
Yuri Granovsky
Using examples from tough design projects, we together will try to find answers to questions about research in design: Why do designers need research (and do they need it the first place)? Is research really terrible, difficult, and long? Who should we do research? What research methodologies do "Agenti Zmin" use when working on city projects?
Accessibility & healthcare [RU]
Victor Udintsov & Vitaliy Dvoretskiy
Dinner
Big Bang Redesign. Smashing Magazine’s 2017 Relaunch, a Case Study [RU]
Vitaly Friedman
You’ve been there: big bang redesigns are usually a very, very bad idea. Redesigning and rebuilding an existing website from scratch is risky and unpredictable, and in many cases the level of complexity is highly underrated and underestimated. In mid-2016, Smashing Magazine decided to make a big switch from the existing WordPress setup to an entirely new design, an entirely new architecture (JAM Stack), and an entirely new, GitHub-based, editorial workflow. In this talk, Vitaly Friedman will share some of the insights into Smashing Magazine’s Relaunch in 2017 — with the decisions made, failures, successes, lessons learned, and shady’n'dirty techniques used along the way. Among other things, you’ll learn how Smashing Magazine uses HTTP/2, service workers, and server-less architecture with static site generators to boost performance, with a dash of React, Flexbox, CSS, and a peek into the new GitHub-based editorial workflow here and there. Beware: the session will contain at least 27 illustrations of cats!
Digital Earned Media Strategies [EN]
Nuri Gülver
I’ll talk about the secrets of successful campaigns while showing examples of Pornhub and some of other campaigns. I will also talk about NU&RI Creativity Theory. I discovered this during my master thesis. It states that content must be Unexpected & Relevant in order to be likable and memorable, and this theory helps you control your content before you publish it.